Company & product intro
Samsung’s Galaxy S24 Ultra is the company’s current flagship in the S series, aimed at users who want top-tier hardware, a large display and a professional camera system. The phone brings Galaxy AI features, a built-in S Pen and a titanium-frame design that positions it as a premium device.
Features & specifications
- Display: 6.8-inch QHD+ Dynamic AMOLED 2X, 120Hz adaptive refresh.
- Processor: Snapdragon 8 Gen 3 for Galaxy (global flagship silicon for this model).
- RAM & storage: Up to 12GB RAM and up to 1TB storage options.
- Camera: 200MP main sensor with ProVisual engine, ultra-wide and multi-stage telephoto lenses.
- Battery: 5000mAh (typical) with fast wired and wireless charging support.
- OS: Android 14 with One UI (Galaxy AI features included).
Colors & design
The S24 Ultra uses a titanium frame and is offered in standard titanium tones plus several special colours sold through Samsung’s store (Titanium Gray, Black, Violet, Blue/Green/Orange special editions). The flat-display aesthetic and satin finish are part of the premium look.
Performance (battery, processor, camera)
In everyday use the S24 Ultra’s Snapdragon 8 Gen 3 configuration delivers strong CPU/GPU performance for multitasking and gaming. The 5000mAh battery typically lasts a full day under mixed use; charging supports fast wired and wireless modes. The 200MP sensor with AI processing improves crop/zoom quality and low-light shots compared with previous models.
Price (retail & Samsung store)
Retail listings and Samsung’s own store show different price points depending on variant and ongoing offers:
- Samsung (official buy page): “Starting ₹97,999” (promotional / store price for select variants).
- Common retail list price seen on marketplaces: ₹1,34,999 for the 12GB/256GB variant (pre-sale listing in some stores).
- Sale prices reported: During festival sales the 12GB/256GB variant has been listed around ₹80,499 and in some buy setups effective prices as low as ~₹71,999 after exchange/bank offers.
Price after GST cut (28% → 18%) — worked examples
To show the impact if a listed price included 28% GST and is then recalculated for 18% GST, use this formula:
New price = Listed price × (1.18 / 1.28) ≈ Listed price × 0.921875
Example calculations (rounded):
- If listed price = ₹1,34,999 → new ≈ ₹1,24,452 (drop ≈ ₹10,547).
- If listed price = ₹97,999 → new ≈ ₹90,343 (drop ≈ ₹7,656).
- If sale price = ₹80,499 → new ≈ ₹74,210 (drop ≈ ₹6,289).
- If effective buy price = ₹71,999 → new ≈ ₹65,913 (drop ≈ ₹5,586).
Note: these are illustrative calculations that assume the listed price previously included 28% GST. Many sellers already list prices inclusive of the current GST rate; the actual consumer price change depends on how each retailer updates their tagged price and the timing of offers.
Discounts & availability
Festival sales and platform offers (Amazon / Flipkart / Samsung store) have produced steep discounts on the S24 Ultra in 2025—some promotional bundles and exchange offers produced effective prices well below the original list. Availability varies by colour and storage option; special colours are sometimes limited to Samsung’s own store.
Reviews / market response
Early reviews highlight the S24 Ultra’s camera improvements, display brightness and the added value of Galaxy AI tools. The combination of aggressive sale pricing and the GST-rate changes has increased interest during festival periods, driving higher search and sales activity.
Disclaimer
Prices and offers quoted above come from market listings and retailer/sale reports at the time of writing. Retail prices change quickly during promotions; GST impact depends on the exact price composition used by each seller. Always verify the final payable amount (inclusive of taxes, shipping and any processing fees) on the seller’s checkout page before purchase.
FAQs
Q1: What is the typical price range for the S24 Ultra now?
A1: Depending on variant and offers, retail listings have shown prices from about ₹97,999 (Samsung-store promotional) to ₹1,34,999 (market list); festival deals have reduced effective prices to around ₹71,999–₹80,499 in some cases.
Q2: How much will the S24 Ultra cost after GST shifts from 28% to 18%?
A2: If a listed price included 28% GST, multiply it by (1.18/1.28) ≈ 0.921875. For example ₹1,34,999 → ~₹1,24,452. Actual change depends on whether sellers had already been pricing at 18% or update their tag price.
Q3: Where should I check for the best current deal?
A3: Check Samsung’s official store and major marketplaces during festival sales; compare net checkout price (after bank/exchange offers) and final tax-inclusive amount before finalizing a purchase.
